The Importance of Team Building and how to do it Right

Team building is a valuable investment for any company — and it’s an important part of making a Traffic Manager’s job easy. Why? Because high morale and camaraderie between employees makes them more likely to set each other up for success. Sure, eyes start to roll when “team building” is mentioned. But, there’s a right […]

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Traffic Managers: Half Human, Half Machine.

An excellent Traffic Manager can’t exist without an excellent traffic management system. And an excellent traffic management system doesn’t work without an excellent Traffic Manager. The two must go hand-in-hand. The Traffic System Process, process, process! Keeping everyone on the same page means, in part, employing a robust, online traffic management system. Digitizing traffic management […]

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What’s the Difference Between a Traffic Manager and a Project Manager?

Traffic Managers and Project Managers They both manage people and deadlines, right? True, but there’s a distinct and important difference between the two. On the surface level, it seems that Project Managers and Traffic Managers have similar roles within an agency. But, the two positions cover different niche needs. A Project Manager works with specific, […]

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Creative Agencies & Retainers: 4 Mistakes To Avoid

 On paper, retainer agreements between clients and creative agencies seem like a win-win. The client can more easily plan their marketing budget, and the agency has a guaranteed steady source of income. However, agencies would be wise to put some safeguards in place to protect themselves. Be sure to look out for these behaviors retainer […]

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How to Motivate Employees to Fill Out Time Sheets

As a Traffic Manager, employees who are reluctant to fill out Time Sheets likely boggle your mind. Time Sheets allow agencies to bill clients. And if the agency doesn’t get paid, how can employees expect to get paid? If Time Sheets aren’t turned in regularly, agencies can miss out on billings; no client wants to […]

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Making the Case for Traffic Management

Change is difficult for most people. If you’ve been trying to establish a traffic management position or integrate workflow software in your office, you may be fighting an uphill battle. We’ve got some tips for you to help plead your case and win your boss over. Crunch The Numbers Numbers don’t lie. There’s a ton […]

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5 GIFs You’ll Understand If You’re A Traffic Manager

Traffic Managers are type-A personalities, and we get invested in our jobs. Because if it’s worth doing, it’s worth doing right. Sometimes we feel a little (and a lot) overwhelmed. Sometimes we feel a little infuriated. And sometimes, when everyone does what they’re supposed to, we may feel downright giddy. Here are five GIFs that […]

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7 Signs You’d Make a Great Traffic Manager

It takes a unique soul to be a good Traffic Manager. You’ve got to be an excellent self-starter, and it helps to have a strong type-A personality. Sound like you? Considering a career as a Traffic Manager? See if you fit the bill.   You’re Obsessed With Details For Traffic Managers, the little things matter—a […]

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6 Questions to Ask Yourself When Creating a Production Estimate

Production Estimates. Love them or hate them, they’re an important part of a job’s lifecycle. If you’ll recall, a Production Estimate is a detailed breakdown of the production costs associated with a job (e.g. printing, account executive time, stock photos, HTML coding, et. al). This form of Estimate doesn’t typically contain costs for media placement or […]

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