5 GIFs You’ll Understand If You’re A Traffic Manager

Traffic Managers are type-A personalities, and we get invested in our jobs. Because if it’s worth doing, it’s worth doing right. Sometimes we feel a little (and a lot) overwhelmed. Sometimes we feel a little infuriated. And sometimes, when everyone does what they’re supposed to, we may feel downright giddy. Here are five GIFs that […]

Continue Reading »

Is the role of Traffic Manager disappearing?

Not long ago, I attended a Second Wind seminar in Chicago, IL. The seminar was geared toward account service people and the question was posed, “Do you think the role of Traffic Manager is disappearing?” It took every fiber of my being, as a former Traffic Manager and die-hard proponent of the role, not to […]

Continue Reading »

“Be so good they can’t ignore you.”

Steve Martin summed it up quite well, in my opinion — “Be so good they can’t ignore you.” I think this applies to the role of the Traffic Manager. Think about it for a moment. If you know everything going on with the agency workload, people are going to come to you for answers. By them doing […]

Continue Reading »

Workflow and Employee Turnover

“Susan is leaving the agency. Her last day is Friday.” As a Traffic Manager, these words send shivers down my spine. [Even worse is a phrase like, “We regret to inform everyone that Susan is no longer with our agency, effective immediately.”] My mind immediately starts buzzing with questions — “What’s on her plate now?” […]

Continue Reading »

Traffic your community.

It’s 3:21 a.m (EST) and I’m awake. I’m WIDE AWAKE, having drifted blissfully off to sleep a mere four hours ago.  For whatever reason, my mind has immediately gone toward The Forgotten Louisville. This organization is doing amazing things for the homeless and less fortunate populations of our fair city. “The Forgotten Louisville is made up […]

Continue Reading »

Traffic Supervisor, Manager or Assistant?

If you work at a large advertising agency or in-house creative department, you might be privileged enough to have multiple Traffic Managers. A three-tiered traffic or workflow system often has a Supervisor, a Manager and one or more Assistant Traffic Managers. Smaller agencies typically only have a single Traffic Manager and, if they’re lucky, an […]

Continue Reading »

QuickBooks Integration has Come to CurrentTrack

Our mission at Developware is to provide an easy-to-use agency management system to help creative service firms spend less time wrestling with administrative hassles and focused, instead, on creating great campaigns for their clients. Our new QuickBooks Connector is a major milestone on our development path, bringing significant value to our user community. Since its […]

Continue Reading »

“Laptop, please.”

My best friend is a Traffic Manager at Current360, a 45+ employee agency, here in Louisville, KY. While at lunch, yesterday, she was telling me about her request of HR for a laptop computer. What a brilliant idea — Traffic via laptop! I don’t mean so she can take her work home with her, but rather […]

Continue Reading »