LOUISVILLE, KY - January 4, 2011 - Developware, Inc., a Louisville-based software developer, announces three new in-house marketing clients: AmeriHealth Mercy, AAA Insurance of California and Superior Energy Services. Each is using Developware's web-based CurrentTrack Ad Agency software to track workflow, billing and time reporting. The additions come soon after Developware secured PayPal's in-house marketing business.

"In-house marketing departments and ad agencies are very much alike," said Rick Schardein, President of Developware. "CurrentTrack is a great tool for both because it's strong, simple to integrate and easy to begin using quickly. We're happy to gain these new clients, and we're even happier to see more inhouse marketing departments choose CurrentTrack to help streamline their workflow and increase their productivity."

CurrentTrack is a cross-platform, web-based project management tool developed specifically to track the workflow of creative shops. It's based on industry-standard processes and terminology.

Developware, Inc. creates and markets real-time workflow, budget and accountability management applications for the creative services industry. The company handles clients across the United States, Europe and Africa.

For information, please contact:

Rick Schardein
Developware, Inc.
1.877.280.2392
sales@developware.com
developware.com