DEVELOPWARE BRINGS THREE MORE ON BOARD WITH CURRENTTRACK



LOUISVILLE, KY - December 11, 2009 - Developware, Inc. has added three more creative service firms to its global roster:

- Benedict Advertising, Daytona Beach, FL; offering a full range of advertising services including print and broadcast marketing, media buying, tracking and research, corporate branding and strategic planning

- LaVoie Strategic Communications Group, Inc., based in Salem, MA; a life science-focused agency with a team of professionals in key areas, including investor and venture relations, business development, marketing and public relations.

- The University of Mississippi: Brand Creative Services, Oxford, MS; supporting both external and internal clients including nine academic divisions on its main campus: the College of Liberal Arts; the Schools of Accountancy, Applied Sciences, Business Administration, Education, Engineering, Pharmacy and Law; and the Graduate School

Developware, based in Louisville, KY creates and markets real-time workflow, budget and accountability-management applications for the creative industry. CurrentTrack®, its premier product, enables both agencies and in-house marketing departments to increase productivity, in spite of today's challenging economy.

"Maintaining a healthy bottom line these days is enough of a challenge, which is why it's great to have a fully-equipped, easy-to-use organizational tool like CurrentTrack," said Developware President Rick Schardein.

With CurrentTrack, users can easily manage projects, time, expenses, traffic, and more -- all on line, and without the expense of IT personnel or additional hardware.

"We're excited about assisting our community members with their day-to-day business needs," said Developware President Rick Schardein. Chief Customer Officer, Dawn Travelstead, shares the sentiment: "This is a tough operating environment. We're looking forward to helping both our new and existing clients thrive."

Through proven approaches and progressive innovations, Developware remains an industry leader. The company currently handles a variety of clients across the United States, Europe and Africa.

For more information about Developware or CurrentTrack, contact Rick Schardein, President, at 1.877.280.2392 or via email at rick@developware.com.

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"Thank you for offering companies such as ours a truly rare blend of superior product and focused customer support. CurrentTrack is providing real-world benefits to every person and related task within our agency and the customer support from the members of the CT team with whom we have spoken has been absolutely peerless!"

-Dave Jeffries,
The WPM Group

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"CurrentTrack has been great for us. The first thing I noticed was how quickly things started to move. Before CurrentTrack, we were using an insertion order I created. I had to use five different forms just to do everything I needed to do. Now, I have ONE form. It's easier for me to keep track of our clients this way. And, I never have to worry about them, or our station reps, knowing what's going on. I keep them all in tune through CurrentTrack. I used to give out my personal cell phone number and keep all reps' names, e-mails and numbers in my cell phone so, when I was out of the office on trips, etc., I would be able to keep in contact 100%. Now that I have CurrentTrack, I get to turn off my cell phone. I can do everything I need to do right from the system. It's incredible."

- Amy Oliver,
Pro-Creative

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