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Job Description 5: Jr. Art Director/Production Artist

by Dawn on March 8th, 2010

The primary responsibility of the Junior Art Director (Jr. AD), or Production Artist, is to aid in the production of advertising and marketing campaigns. S/he often works as a team with a designated Art Director (AD) and copywriter or receives written copy and places it within a specific form of advertising (e.g. web site, print ad, storyboard, etc.).

The Jr. AD reports directly to the AD or Creative Director (CD).

Responsibilities:

• Attends daily (or weekly) production meeting

• Designs creative materials according to instruction provided by AD or CD

• Meets with account service and interactive teams to ensure consistency across all media forms

• Collaborates with AD, CD on design elements and outside sources (e.g. paper, talent, etc.)

• Alerts AD, CD and Traffic Manager if deadlines cannot be met

• Provides project specifications to Production Manager (PM) (e.g. colors, fonts, dimensions, etc.)

• Possesses a working knowledge of design technologies and a desire for continuing education

• Develops the skills necessary to advance to the position of AD.

• Makes text corrections to creative materials (as requested)

• Retouches creative materials (as necessary)

• Submits a daily Time Sheet detailing work execution

From → Human Resources

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