Corporate Profile

Incorporated in 2002, Developware, Inc. is a privately-held company that produces web-based ad agency software solutions that bring project management, time and expense, and accountability functions to fast growing companies. We offer solutions that enable our customers to immediately improve and streamline their business processes and to build a competitive advantage in today's economy.

Developware provides a platform-independent solution that enables companies to use the Internet as a business medium by allowing secure information sharing between different business facets.


Management Team



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Rick Schardein, President

Rick has owned his own agency for more than two decades after receiving his BA in Public Relations, with distinction, from Eastern Kentucky University. With this marketing experience, Rick had the background to know just what kind of enterprise solutions would best benefit advertising agencies. In keeping with a tradition of being on the cutting edge of technology, he formed Developware in 2002 to share his brainchild with other agencies.

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Dawn Travelstead, Chief Customer Officer

Dawn is a founding member of Developware and masterminds the daily operations of the company. Whether it's sales, public relations, or training, Dawn does it all in pursuit of a better product. A former traffic manager at CurrentMarketing and Doe-Anderson, she has a B.S. in Advertising and an M.S. in Mass Communication from Murray State University. Dawn's obsession with detail and her love of a challenge drive her interest in improving the product by adapting it to customer suggestion and feedback.

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Anthony Bouvier, Chief Technology Officer

Anthony is a founding member of Developware and, in his current capacity, oversees all programming and system security while maintaining architecture. A love of open source software led him away from an earlier pursuit of religious studies and into a creative, supervisory position that keeps him learning, each and every day
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"The product is so good I purchased it immediately when I found it was affordable."

-Ellen Schlafer,
Electrum Marketing

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"CurrentTrack has been great for us. The first thing I noticed was how quickly things started to move. Before CurrentTrack, we were using an insertion order I created. I had to use five different forms just to do everything I needed to do. Now, I have ONE form. It's easier for me to keep track of our clients this way. And, I never have to worry about them, or our station reps, knowing what's going on. I keep them all in tune through CurrentTrack. I used to give out my personal cell phone number and keep all reps' names, e-mails and numbers in my cell phone so, when I was out of the office on trips, etc., I would be able to keep in contact 100%. Now that I have CurrentTrack, I get to turn off my cell phone. I can do everything I need to do right from the system. It's incredible."

- Amy Oliver,
Pro-Creative

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