Job Description 9: Copywriter

Clearly defined roles among team members are imperative for efficient workflow. While employee responsibilities often cross over several areas, there are a few underlying roles that should remain static. The primary responsibility of the senior-level Copywriter (CW) is to develop and produce effective advertising campaigns. S/he works closely with a designated Art Director (AD) to […]

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Job Description 7: Production Manager/Print Buyer

The primary responsibility of the Production Manager (PM), or Print Buyer, is to ensure scheduling, production and on-time delivery of all agency creative, including merchandise and other promotional items. Internally, s/he collaborates with creative directors, art directors and graphic designers, as well as members of the account service team and traffic department. S/he also works […]

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